Web 2.0 Marketing Tip #42: Easy Way to Get More Facebook Fans
By Ralf Skirr.
In the last Web 2.0 tip, we discussed how you can quickly locate new Facebook friends using the email addresses you have in your autoresponder account. Have you done it yet? If yes, then you should be prepared to take another great step after that. That is to say, you should invite your Facebook friends to like or be a fan of your business page.
Turning Friends to Facebook Fans
While you might think that having Facebook friends is similar to getting business fans, they are actually quite different. For one, with your Facebook fan page, you can create a forum and start various discussion threads with fans. With this, you can easily collect data for product creation and marketing plan adjustment–something you just can’t do with just a personal profile. Hence, it is essential to invite your personal friends to join your Facebook fan page.
Of course, you must first begin on your mailing list. Once customers choose to become your friend on Facebook, you can then suggest that they become a fan of your business. While doing this, however, you must remember not to spam them or be too pushy. Otherwise, they will refuse to join, or worse, they will block you. Also, you must realize that many will decline or ignore your invitation.
It is important for you to take this approach rather than just building a Facebook fan page and silently looking if there are new fans coming every day. By taking this step, you can rest assured that your Facebook marketing campaign will have higher chances of leading you success.