Business thinking outside of the box – one of the smartest eCommerce ideas I've…

Business thinking outside of the box – one of the smartest eCommerce ideas I've…

By Ralf Skirr.

Business thinking outside of the box – one of the smartest eCommerce ideas I've seen in a long time I have no idea whether it will work, but the concept is great. It's the opposite of what you normally would be doing.
– order and pay online and get it delivered, or
– order and pay online and pick up in store
Now it's:
– order online, pay offline, and get it delivered (or pickup in store)
Besides opening online shopping to tons of customers who can't pay online, it has the added side effect of getting people back into the store – which could lead to follow up sales!
#business #ibmm #ecommerce

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Walmart.com Lets You Pay With Cash When Shopping Online
Walmart.com is launching today "Pay with Cash," a new feature that enables users to place orders online and then pay for them at a nearby Walmart.

Category: Ralf Skirr's Google Plus Posts | Tags: , ,



4 Comments

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  1. Andrew Skelly April 26, 2012 at 2:45 pm #

    ummm…i'm confused. If they're going into the store anyways tp pay cash then why do they need to order online and have it shipped? Why not just go to walmart and buy it in the store and take it home?

  2. Ralf Skirr April 26, 2012 at 2:49 pm #

    Good question! I can think of these ideas:
    – Some people might find it convenient to browse products online instead of running up and down the aisles.
    – Some may not have a car, and be happy about delivery.
    – Some may be in shopping mood when the store is actually closed.

  3. Andrew Skelly April 26, 2012 at 3:08 pm #

    Apparently there are products on their site that are "only available online"

  4. Jessica Miller May 9, 2012 at 10:00 am #

    This could be a great idea or strategy to try in a business as bringing customers to your store can add up sales.  

    Jessica Miller

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