Web 2.0 Marketing Tip #75: Get More Facebook Fans with a Facebook Ad
By Ralf Skirr.
Your Facebook fan page is a great medium to get more traffic to your site, establish your online presence, and generally achieve success. However, without anyone knowing about your site, achieving any of your goals is next to impossible.
That is why once you have your fan page in place, you must consider promoting it with a Facebook ad.
Since Facebook can capture a tremendous amount of demographic information about its users (because they freely post it in their profiles), you can drill down carefully to determine which types of profiles your ads should be placed near.
The great thing about this is that it is both an inexpensive and highly-targeted strategy for bolstering the ranks of your fan page. If you have just created your fan page and are looking to make it grow faster, then I highly suggest that you promote it with Facebook ads to get the ball rolling.