Social Media For Business

Competitive Analysis – Reading Your Online Reviews Is Not Enough!

You know how important online reviews are for your business’s reputation, but it’s not just your reviews that you need to be monitoring. While your reviews can give you good insight into the minds of your most outspoken customers, your competitors’ reviews can do the same.

When you’re competing for the same clients, competitive analysis […]

Graphic about Online Reviews

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How’s Your Social Media Strategy Working Out?

The hype over social media has died down over the past few years. Which is actually a good thing because we were completely inundated with articles touting the phenomenon and making it sound like any business that didn’t get with the programme would immediately go bankrupt and have to close its doors.

Despite all of […]

social-media-network

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Social Media Crises Out Of Control? Infographic And Empirical Studies

When it comes to social media for your business, you probably think about networking and attracting leads and customers.

Social media, though, is not only what YOU are doing regarding your business, it’s also what your customers are doing.

Would it take you by surprise if a grumpy customer sent out nasty Tweets about your […]

Read: Social Media Crises Out Of Control? Infographic And Empirical Studies



Facebook vs. Google Plus Engagement – You Had No Idea How Bad It Is For … ! [infographic]

There's a time a man must face the TRUTH! I liked Google plus better than Facebook. I called myself a Google Plus Ambassador. Then I looked at the numbers!

Most business owners and marketers still haven't joined Google plus.

If you haven't joined g+, you're probably wondering whether it's worth the additional time. If you […]

Facebook vs. Google Plus

Read: Facebook vs. Google Plus Engagement – You Had No Idea How Bad It Is For … ! [infographic]



3 Shockers From Michael Stelzner’s ‘2012 Social Media Marketing Industry Report’

I’ve just finished reading the “2012 Social Media Marketing Industry Report” and for me 3 facts really stand out on the surprising side.

In case you never heard of it: The “Social Media Marketing Industry Report” is an annual report from SocialMediaExaminer.com on “How Marketers Are Using Social Media to Grow Their Businesses.”

The “Social […]

Man looking shocked, Michael Stelzner’s ‘2012 Social Media Marketing Industry Report’ in the background.

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5 Free B2B Social Media Reports For Immediate Download

Toprankblog.com has compiled a great list of 4 free and 1 partially free reports on using social media for B2B marketing.

Here are the direct download links for the 5 B2B social media PDFs, no sign-up required.

B2B Tech Marketing and Social Media

The Infinite Dial 2011: Navigating Digital Platforms

2011 Social Media […]

Read: 5 Free B2B Social Media Reports For Immediate Download



Web 2.0 Marketing Tip #31: Keep It Private But Keep It Real

Social networking and bookmarking sites are all the rave today, especially with the popularity Twitter, Facebook, Digg, and StumbleUpon are savoring today. With thousands and millions of people using these platforms, it’s undeniable that they are media you must use to achieve success with Web 2.0 marketing.

However, there is a pressing question that relates […]

Blogging, Web 2.0

Read: Web 2.0 Marketing Tip #31: Keep It Private But Keep It Real