the art of writing
the art of writing - Thursday, June 24, 2010 11:29 - Be the first to comment.
Essential Writing Skills
Above all else, mastering basic writing skills is important. No matter how persuasive you are verbally, if you cannot put those words into clear, thoughtful, grammatically correct writing, your arguments may prove more off-putting than enticing.
And this is precisely why I recommend developing your basic writing skills before you try to delve deep into copywriting and other forms of sales writing.
- Customer Service, Barack Obama Style (Parody)
How would you tell your customer to look for your confirmation email doing it Barack Obama style? Last night I was working on the German translation for a customer service text. I got sidetracked – because for about a week now I’ve also been studying the rhetorical techniques of Barack Obama. Then I flet I need some practice … and a few hours ago the ‘Customer Instructions, Barack Obama Style’ came into existence.
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