Internet Business Blog

Housekeeping posts about my internet business blog.

Top 5 Web Design Trends To Watch Out For 2014

A more simplified Yahoo! Logo, websites with Helvetica and hipster-inspired themes – these were the top web design trends for the past year.

Now that 2014 is on a roll, what are the hottest web design trends to watch out for?

That is exactly what we will find more about here.

Top 5 Web Design [...]

Top 5 Web Design Trends To Watch Out For This 2014

Read: Top 5 Web Design Trends To Watch Out For 2014



The Biggest Differences Between Online And Offline Marketing

Online and offline marketing may share the same principle, but they each require different approaches and produce different results.

Relying exclusively on one form is not really an option.

Here are the three biggest differences between the online and offline marketing, so you can design a more comprehensive marketing plan for your small business:

Reach [...]

The Biggest Differences Between Online And Offline Marketing

Read: The Biggest Differences Between Online And Offline Marketing



WordPress Event Management Plugins To Control All Aspects Of An Event

If you have worked with events before you understand how hectic stuff can be.

Everything seems to get out of hand and complicated. To give up on the whole affair is very tempting.

There is a lot of mess to take care of, right from speakers, prices to more than one payment option and anything [...]

Wordpress Event Management Plugins To Control All Aspects Of An Event

Read: WordPress Event Management Plugins To Control All Aspects Of An Event



Maximize The Effectiveness Of Your Podcast

You’re probably not doing a podcast just because you like hearing yourself talk, so make sure the people who want to listen to you can find you.

If you are currently taking the time to create a podcast, you obviously want other people to find it and listen to it regularly.

In order to increase [...]

Maximize The Effectiveness Of Your Podcast

Read: Maximize The Effectiveness Of Your Podcast



It’s a Trap: 2013 Marketing Trends That You Shouldn’t Try 2014

What’s our future? Change.

Fast change. Constant change.

It used to be that marketers, economists, and other professionals whose job it is to predict things could look a decade into the future, or at least a few years, but more and faster changes have made that kind of long view difficult.

For people in advertising, [...]

It’s a Trap: 2013 Marketing Trends That You Shouldn’t Try

Read: It’s a Trap: 2013 Marketing Trends That You Shouldn’t Try 2014



Marketing Emails That Work, And Why Most Don’t!

For a majority of us, the first thing we see when we open our mailboxes everyday are umpteen emails promising us the best offer in town.

There are some really cheap houses on sale, people offering to boost your Credit score in 24 hours and a 90% discount on designer wear!

To add more spice [...]

Marketing Emails That Work

Read: Marketing Emails That Work, And Why Most Don’t!



Convincing Small Businesses To Start Using Responsive Web Design

More and more people are using smart phones or tablets to access the internet, and many businesses do not realize how many people are accessing their website through mobile devices.

Having an interactive, responsive website that works with phones and tablets is essential.

Discussing topics like increased use of mobiles, mentioning the future of their [...]

Convincing Small Businesses To Start Using Responsive Web Design

Read: Convincing Small Businesses To Start Using Responsive Web Design



Motivational Alchemy – The Cure When Motivation Doesn’t Work

I admire Tony Robbins. And many of his colleagues.

But when I use their motivational strategies, the farthest I get is … to the swimming pool.

That shouldn’t surprise you; it’s the most common complaint about motivational trainers.

You’re motivated while you listen to them, the moment you’re supposed to get to work, the elusive [...]

Motivational Alchemy – The Cure When Motivation Doesn’t Work

Read: Motivational Alchemy – The Cure When Motivation Doesn’t Work



How To Gain Visibility On The Web And Beyond – Part 3

Today we’ll boldly go where Amazon, Apple, Google, and Microsoft are going. In part 1 we focused on presenting your business on your web site and your other web presences. In part 2 we expanded to sites and presences of your business contacts.

Those were easy tasks, requiring little time and little technical expertise.

All [...]

How To Gain Visibility On The Web And Beyond – Part 3

Read: How To Gain Visibility On The Web And Beyond – Part 3



How To Gain Visibility On The Web And Beyond – Part 2

Today’s tip is not your everyday online marketing advice, and you should not follow it mindlessly.

It might spark some new ideas, but it’s best to evaluate each idea for what it adds to your business.

Yesterday I talked about updating and aligning your most important online presences, including your business web site, and your [...]

How To Gain Visibility On The Web And Beyond – Part 2

Read: How To Gain Visibility On The Web And Beyond – Part 2



How To Gain Visibility On The Web And Beyond – Part 1

SEO traffic will dwindle even more than it already did, and in yesterday’s Google Prophecy I wrote the new goal [replacing soon to be futile SEO goals] is gaining broad visibility on the web and beyond.

Let’s do this step by step.

First look at your online presence

your business website additional sites showcasing you [...]

How To Gain Visibility On The Web And Beyond – Part 1

Read: How To Gain Visibility On The Web And Beyond – Part 1



The Google Prophecy

Businesses rely on SEO to fill their sites with visitors, and their sales funnel with leads.

The common belief is that SEO has become harder, especially after Panda and Penguin, but that you can still make it to the top of SERPs , simply by working harder.

Every time Google makes SEO harder, you work [...]

The Google Prophecy

Read: The Google Prophecy



Blog Blackout – How To Secure Your WordPress Blog Against Brute Force Attacks

This is not a technical blog. But today it was down for quite some time because hackers started a brute force attack.

So here’s, in light of today’s events, a series of tips how to secure your WordPress blog.

What is a brute force attack?

Hackers try to login to your blog by submitting the [...]

Blog Blackout – How To Secure Your WordPress Blog Against Brute Force Attacks

Read: Blog Blackout – How To Secure Your WordPress Blog Against Brute Force Attacks



Create An SEO Strategy For 2014 That Will Work

Some people would suggest that there has always been a tendency to over-complicate SEO strategies.

For years digital marketing experts told clients that an enormous amount of work is required to improve search engine positioning.

Many of us within the SEO industry, however, know that this simply hasn’t always been the case.

Depending upon the [...]

Create An SEO Strategy For 2014 That Will Work

Read: Create An SEO Strategy For 2014 That Will Work



5 Critical Steps For Managing Your Online Reputation

The internet stores information on every business, in every industry, from every country.

Whether through public registration documents, regional databases, or consumer review sites, information about your company is freely available to anyone with an internet connecction.

Unfortunately, not all of this information is positive.

Disgruntled employees, upset customers, and even unethical competitors can slant [...]

5 Critical Steps For Managing Your Online Reputation

Read: 5 Critical Steps For Managing Your Online Reputation



No Onions Here, Just Straight Up Tears. [VIDEO]

Living in Thailand most of the year, this commercial from phone provider TrueMove H got my attention.

At a loss of words, I swiped the title from YouTube comments.

He’s running one of the many small businesses you’ll find in Thailand.

Begs the question:

“What could we change in our business to give [...]

No Onions Here, Just Straight Up Tears. [VIDEO]

Read: No Onions Here, Just Straight Up Tears. [VIDEO]



4 Reasons Why You Have More Traffic But Zero Conversions

What’s a successful business and what kind of miracle do you need to achieve the same success?

Those questions are most often asked by businessmen who have websites for a long time but don’t have as much paying customers as they envisioned.

Considerably, a lot of interested people are visiting their sites.

But it stops [...]

Why You Have More Traffic But Zero Conversions

Read: 4 Reasons Why You Have More Traffic But Zero Conversions



How Fast Can You Go – A Simple Tip To Increase Productivity 30% In 1 Day

210 words. In the spirit of productivity, today’s tip is short and to the point.

A very common productivity tip is to block a certain amount of time for a given task or project.

For example, you’d block 3 hours of your work day to continue writing your e-book.

While it works, it doesn’t prevent [...]

How Fast Can You Go – A Simple Tip To Increase Productivity 30% In 1 Day

Read: How Fast Can You Go – A Simple Tip To Increase Productivity 30% In 1 Day



The #1 Reason Why Your Marketing Fails

Today I’m inviting you to re-think your business strategy.

I’m not offering a small change, but a radical one. One that you are likely to dismiss at first sight.

But what if a changed strategy would give you easier access to clients, more referrals, and higher profits?

Sounds interesting?

Then give yourself a chance to [...]

The #1 Reason Why Your Marketing Fails

Read: The #1 Reason Why Your Marketing Fails



How To Make Your Business Future Proof

Lamenting the speed of change has been en vogue since before I entered the business world.

That was back in the 1980ies.

Rapid change is a given. Disruptive change is a given.

What can you do to keep up, to avoid risk of extinction?

Here are 5 strategies any business, small or big, can use.

[...]

How To Make Your Business Future Proof

Read: How To Make Your Business Future Proof



How To Find Your Blog Voice

Becoming a better writer means becoming a better person.

This is my 31st post and it marks the completion of my first month of blogging.

I’ve written about priming your creativity in ‚How To Write A New Blog Post Every Day.‘ Today we’ll explore the peculiar metaphor of finding your blogging voice.

„Finding your [...]

How To Find Your Blog Voice

Read: How To Find Your Blog Voice



Calling Out A Scammer

A few years ago I had just started a new job working as a G.M. for regional rental company. Having passed all the required background checks, drug screens, etc.

I had been at the new job for approximately two weeks. I arrived at work one Thursday morning, after having the previous day off, to the [...]

Calling Out A Scammer

Read: Calling Out A Scammer



Should You Put Prices On Your Web Site?

Whether your web site reveals your pricing or not will make a huge difference in how many inquiries you get, and what kind of people will contact you.

Most business owners reject the idea of publishing prices on their web site.

There are two reasons for not publishing prices I hear most often:

I don’t [...]

Should You Put Prices On Your Web Site?

Read: Should You Put Prices On Your Web Site?



The Only Two Social Media Goals You Should Ever Work On

When it comes to marketing, overwhelm is the #1 problem for small and medium sized businesses.

Big businesses have their own marketing departments, big budgets, and a lineup of marketing agencies working for them. Small businesses don’t.

It’s simply not doable anymore to create and distribute all the media, and to engage on all the [...]

The Only Two Social Media Goals You Should Ever Work On

Read: The Only Two Social Media Goals You Should Ever Work On



How To Achieve Life Goals For Mortals

Out of the blue my NLP trainer lashed out at me. It felt like a slap in the face.

“You’re thinking you’re immortal!”

I didn’t get it. I was pissed.

That was 15 years ago. Now I see others who aren’t getting it.

Many people have a long term goal. A life goal. Or a [...]

How To Achieve Life Goals For Mortals

Read: How To Achieve Life Goals For Mortals



The Easy Way To Success

When we’re dissatisfied with our progress, we tend to make big resolutions.

We decide to finally make the quantum leap.

From this moment on, we’ll change everything.

We’ll work harder. Focus more. Stay true to our goals.

Only, it almost never works for us mere mortals.

The motivational gurus telling us [the truth] about their [...]

The Easy Way To Success

Read: The Easy Way To Success



Beyond Keywords: SEO Techniques That You Can Take From Video Marketing

SEO techniques in writing have become heavily scrutinized.

Google’s Panda update and so on have made it harder for those who indulged in “black hat” SEO.

Black hat SEO is simply a formulaic approach to writing relying on heavy, repetitive use of keyword phrases to lure people in without much (or any) respect for useful, [...]

Beyond Keywords: SEO Techniques That You Can Take From Video Marketing

Read: Beyond Keywords: SEO Techniques That You Can Take From Video Marketing



What’s The Difference Between Coaching And Consulting?

Have you considered hiring a business coach or consultant? Getting help could be the best thing you’ve ever done to grow your business.

Be careful who you hire and where you put your money.

Business coaching is this year’s major trend in the business opportunities market. Every marketer and their grandmas [and probably their dogs, [...]

What’s The Difference Between Coaching And Consulting?

Read: What’s The Difference Between Coaching And Consulting?



7 Warning Signs You’re Suffering From Entrepreneurial ADHD

Have you been running an online business for some time but you’re not getting anywhere?

You might suffer from what I call ‘Entrepreneurial ADHD.’

It’s not a medical condition, it’s a psychological one. One that makes you create a business that doesn’t work.

I speak from experience. I’ve wasted years of my life dabbling in [...]

7 Warning Signs You’re Suffering From Entrepreneurial ADHD

Read: 7 Warning Signs You’re Suffering From Entrepreneurial ADHD



Why Your Vision Fails

My visions failed me.

I first read that I must [!] have a big vision for my life or business in 1987.

Guru after guru keeps repeating the need for a vision. It’s a standard prescription.

Yet, they never worked for me. And it seems I’m not an exception in this.

Big visions aren’t working [...]

Why Your Vision Fails

Read: Why Your Vision Fails



How To Get Whatever You Wish From Your Business

There’s a million opportunities to start a business. There’s a another million opportunities to go on with your business.

The problem: jumping from opportunity to opportunity won’t get you anywhere. Waiting won’t get you anywhere. Not making choices [i.e. not excluding the majority of opportunities] won’t get you anywhere.

This Is Why The Genie Grants [...]

How To Get Whatever You Wish From Your Business

Read: How To Get Whatever You Wish From Your Business



Widgetbait: A Short-Lived SEO Strategy

Widgetbaiting used to be a very effective SEO strategy that allowed widget creators to accumulate a great number of backlinks in a very short period of time.

Some big companies used to use widgetbaiting strategies on a large scale and got very good results with it.

Google eventually caught onto this though and changed up [...]

widgetbait-a-short-lived-seo-strategy

Read: Widgetbait: A Short-Lived SEO Strategy



5 Ways To Increase Revenue And Profit

180 words with the power to consistently boost your profits

1. Increase Price

Raising your prices is the easiest and fastest way to increase revenue. Dan Kennedy says the key to getting higher fees is being able to keep a straight face while quoting the fee.

2. Add More New Customers

You do this by [...]

5 Ways To Increase Revenue And Profit

Read: 5 Ways To Increase Revenue And Profit



This Will Make You Rich – Even If You’re Clueless!

One can make good money by selling the ‘business opportunity dream’ to the hopefuls.

Yet, today I wonder what their ‘dreams’ really are. I saw this sales letter (not the first of its kind) saying:

“Using this product you can build a successful business even if you’re completely clueless.”

Clueless, in my mind’s thesaurus, means [...]

This Will Make You Rich – Even If You’re Clueless!

Read: This Will Make You Rich – Even If You’re Clueless!



Practices to Help Online Businesses Prevent Chargebacks

If you are an online merchant, you are most likely familiar with chargebacks – a forced refund initiated by the buyer through his or her credit card company.

You also know about all of the ways in which chargebacks negatively impact your business, including the fees as well as the loss of profit, your merchandise [...]

Practices to Help Online Businesses Prevent Chargebacks

Read: Practices to Help Online Businesses Prevent Chargebacks



Dedication Is A Game Changer

Start the video before you read the article. It’ll make your day.

 

Dedication Is A Game Changer

It takes dedication to play and record the same arrangement 14 times. Playing 4 instruments. Arranging 3 movie and TV soundtracks, to create something new. Learning to play the instruments in the first place.

Jason Yang [...]

Dedication Is A Game Changer

Read: Dedication Is A Game Changer



What to Do When Your Blog is “Blah”

You probably jumped on the blog bandwagon along with every other website, but those promises for increased traffic and SEO have yet to come to fruition.

Something about your blog just isn’t working, and you can’t seem to persuade people to visit (or stick around longer than a post or two).

Chances are your blog [...]

What to Do When Your Blog is “Blah”

Read: What to Do When Your Blog is “Blah”



Persuasion vs. Inspiration – A New Paradigm For Getting Clients

You want to add new customers to your business. But selling is hard. Selling is unpopular.

Most people think of selling with an outdated frame of mind. They’re stuck in thinking that has its roots more than 100 years ago.

The old thinking asks:

How do you make someone [anyone] buy from you?

The [...]

Persuasion vs. Inspiration – A New Paradigm For Getting Clients

Read: Persuasion vs. Inspiration – A New Paradigm For Getting Clients



The Two Most Disruptive Changes In Internet Marketing

The recent years brought 2 significant changes to the internet, affecting internet marketing for small and medium sized businesses on a scale that is overlooked by most consultants.

Professionalization Disruptive Internet Marketing Trend # 1

People keep calling the internet “a level playing field” where the little guy has the same chances for success as [...]

The Two Most Disruptive Changes In Internet Marketing

Read: The Two Most Disruptive Changes In Internet Marketing



„It’s Not My Fault,“ Said The Entrepreneur.

I got an email this week, from an entrepreneur.

“An SEO company that no longer works for us posted articles using my name and that contain links to our web site.

They did this without our authorization and now we need to remove this article from your site.”

Really?

What he should have written is:

[...]

„It’s Not My Fault,“ Said The Entrepreneur.

Read: „It’s Not My Fault,“ Said The Entrepreneur.



The Essential But Rarely Talked About Secret To Success

These guys made my day while I was having a late breakfast at Starbucks earlier today. They’re flip-flopping their way through Bangkok’s electricity wires, either adding new wires, or removing old ones.

The guy on the left, sitting on nothing but wires, would take a short break every now and then and send a bright [...]

The Essential But Rarely Talked About Secret To Success

Read: The Essential But Rarely Talked About Secret To Success



The Marketing Matrix – Your 90 Second Marketing Plan

Did you ever feel it can be hard to stay focused in your daily marketing activities?

Marketing is more fragmented than ever, and often I find myself spending time on things that may not be worth it.

For example, how much time did you spend yesterday on expanding your business web site, compared to time [...]

The Marketing Matrix – Your 90 Second Marketing Plan

Read: The Marketing Matrix – Your 90 Second Marketing Plan



Selling Goods Online? Guess Who Your Best Friend Is?

A few decades ago, the idea of being able to purchase things instantly through a computer from the comfort of home seemed impossibly far-fetched.

When online shopping became a reality, the mere fact that you could order what you needed from home made it instantly popular.

The novelty has worn off, though, and consumers are [...]

Selling Goods Online? Guess Who Your Best Friend Is?

Read: Selling Goods Online? Guess Who Your Best Friend Is?



What To Do When Your Project Gets Stuck

Sometimes we keep working and working, but a project just isn’t going anywhere.

Some details aren’t working out the way we want them.

Days and weeks go by quickly.

The solution could be simple, if we were willing to let go of our [irrational] intention to create perfection.

This article was first published at [...]

What To Do When Your Project Gets Stuck

Read: What To Do When Your Project Gets Stuck



Why Your WordPress Backup Solution Should Involve Off Site Storage

You've got your new WordPress website up and running for your blog or business and everything looks great.

Things are running smoothly and you're beginning to see how having an effective online presence can roll right into profits.

However, it isn't necessarily smooth sailing from here.

There are a few vital responsibilities that can't be [...]

Why Your WordPress Backup Solution Should Involve Off Site Storage

Read: Why Your WordPress Backup Solution Should Involve Off Site Storage



How To Add Proven Sales Power To Your Marketing Material

It’s easy to get lost in your own head when creating your marketing material and messages.

We write brochures and web copy about what we think is [or even SHOULD BE] important to the client. We promote the products and services most that we think the client is most interested in. We create lead funnels [...]

How To Add Proven Sales Power To Your Marketing Material

Read: How To Add Proven Sales Power To Your Marketing Material



Five Considerations For Enhancing SEO Of Videos

With increasing frequency, video content is becoming more and more prominent on business websites for information dissemination, substitutions for long pages of text, and, in particular, content marketing.

With the evolution of the role of video on business websites, new considerations for search engine optimization must be considered.

Videos, like all web content, need to [...]

Five Considerations For Enhancing SEO Of Videos

Read: Five Considerations For Enhancing SEO Of Videos



Are You Making This Costly Mistake On Your Business Web Site?

Here’s a short tip helping you to identify one of the most costly web site mistakes.

Take a look at the current articles on your business web site.

Are they interesting for your prospects and customers? For people who are looking for a new vendor in your industry? Or is your web site actually more [...]

Are You Making This Costly Mistake On Your Business Web Site?

Read: Are You Making This Costly Mistake On Your Business Web Site?



5 Tips To Write An Outstanding Article For Your Guest Post

To make your guest post successful, you have to write an outstanding article for your host blog.

But, how can you write such article?

Sure, you are not just seeking for links by doing guest blogging, but you are seeking for attention as well. You want the readers of the host blog notice about you [...]

5 Tips To Write An Outstanding Article For Your Guest Post

Read: 5 Tips To Write An Outstanding Article For Your Guest Post



Add THIS To Your Business To Attract Better Customers And Command Higher Fees

What if you could discover something lacking in your business that – once added- would immediately increase your profits?

Would you be interested?

It’s a way of analyzing your biz that you’ve probably never seen before.

Yesterday I talked about the nonsense of being a ‘clueless’ business owner. I talked about competence and confidence in [...]

Add THIS To Your Business To Attract Better Customers And Command Higher Fees

Read: Add THIS To Your Business To Attract Better Customers And Command Higher Fees